Perplexity Labs: Revolutionising AI-Powered Project Creation Across Industries

Thursday, June 5, 2025

Introduction: Why Perplexity Labs Matters Today

Perplexity Labs is an AI-powered platform from Perplexity AI that’s transforming how individuals and businesses research, analyse data, and create interactive projects. Available exclusively to Perplexity Pro subscribers (£20/month*), Labs delivers what once required multiple costly tools—now all in one intuitive, fast, and surprisingly powerful workspace.

Good news: Perplexity Pro is currently available for FREE through O2 and Virgin Priority, with the offer extended until 1st August 2025.
You don’t personally need to be an O2 or Virgin customer — you can simply ask your nan or your mate to log in and grab the code for you.
Check out the deal here: O2 Priority Perplexity Pro Offer

Whether you’re a researcher, analyst, marketer, recruiter, or educator, Labs lets you turn ideas into polished reports, dashboards, and mini web apps in minutes—tasks that used to take days or weeks. Even more impressive: Labs bundles advanced workflows like deep web search, automated code execution, and design into a seamless experience that needs little manual intervention.

In comparison to premium tools like Manus, which can cost hundreds or thousands annually, Perplexity Labs’ inclusion in a modest subscription makes this level of AI automation far more accessible.

*Price indicative and subject to exchange rate fluctuations.

What Is Perplexity Labs? Key Features & Capabilities

Labs transforms natural language prompts into multi-step projects including:

• Detailed Reports: Research-backed documents with embedded charts, images, and citations.
• Interactive Dashboards: Web-based, filterable visualisations for financial, sales, or operational data.
• Spreadsheets & Calculators: Interactive sheets with built-in formulas and logic for budgeting, puzzles, or project tracking.
• Mini Web Apps: Practical tools like teleprompters, quiz apps, or lead filtering dashboards built with HTML/CSS/JS.

Speed and Efficiency: Most projects complete within 10 minutes thanks to Labs’ self-supervised workflows—searching the web, processing data, executing code, and generating assets automatically.

Asset Management: All files are organised in an “Assets” tab for easy access, download, and sharing. Some projects include an interactive “App” tab to test outputs instantly.

Cross-Platform Access: Available now on web, iOS, and Android, with desktop apps for Mac and Windows coming soon.

Real-World Use Cases: Tangible Examples Across Industries

Finance & Investment

• Interactive Financial Dashboards: Build dynamic dashboards to track sales or portfolio performance with charts that update automatically. For example, a user created a 5-year portfolio dashboard comparing traditional vs AI-driven investments, visualising returns, sentiment, and asset breakdowns.
• Investment Research Automation: Pull and analyse filings like Berkshire Hathaway’s Q1 2025 10-Q, generating visualisations and buy/sell explanations. Finance teams can prototype “what-if” budget tools with sliders showing instant profit projections.

Sales & Marketing

• Lead Generation Dashboards: Automate finding potential customers. One firm tasked Labs to find 15 promising B2B startups with contacts, sector filters, and even outreach email drafts—saving hours of manual work.
• Content & SEO Apps: Marketers can build content calendars based on trending keywords or lightweight SEO auditing tools presenting rankings and issues in interactive reports, all without coding.

Human Resources & Recruiting

• Candidate Sourcing Assistant: Labs can scour LinkedIn for top-fit candidates and produce sorted shortlists with profiles—ideal for recruiters wanting fast, focused talent pools.
• HR Dashboards & Training Materials: Visualise survey data with interactive dashboards or generate onboarding slide decks complete with images and key bullet points for quick team training.

Market Analysis & Strategy

• Competitive Analysis Reports: Quickly create strategic market reports. For example, Labs analysed Rivian’s position in the EV market using Porter’s Five Forces, producing charts and strategy recommendations usually requiring days of consultancy.
• Industry Trend Trackers: Track funding rounds, startup locations, or product feedback with dynamic dashboards built from live web data sources.

Creative & Public-Facing Content

• Storyboarding & Scriptwriting: From film concepts to marketing storyboards, Labs can produce scripts and AI-generated visuals for rapid creative prototyping.
• Educational Quizzes & Interactive Tools: Build quiz apps or calculators for training and customer engagement, like “spin-the-wheel” prize pickers or financial calculators with zero coding.
• Public Information Dashboards: Create real-time conflict trackers, travel planners, or event schedules as shareable web apps, perfect for charities, tourism, or media outlets.

Why Perplexity Labs Stands Apart

Tools like Manus have long been the gold standard for AI-driven research and automation but come with steep costs and complexity. Perplexity Labs delivers comparable power at a fraction of the price—bundled in a £20/month Pro subscription. This democratises access to advanced AI workflows for small businesses, startups, educators, and individual professionals.

It’s essentially like having an AI development and research team on demand—building polished, interactive projects from natural language prompts with minimal manual work.

Getting Started with Perplexity Labs

• Access Labs through Perplexity’s mode selector on web or mobile.
• Choose a project template or start from scratch with your prompt.
• Review generated assets and apps, download files, or share interactive outputs with your team or audience.

Final Thoughts

Perplexity Labs represents a major leap forward in AI-powered productivity. It lets users across industries quickly transform complex ideas into actionable, shareable tools—without needing specialist coding or design skills.

From financial analytics and sales automation to recruitment, strategic market research, and creative content, Labs delivers versatility, speed, and ease-of-use rarely seen in one package.

For businesses and creators looking to get more done, faster, with AI that actually executes rather than just suggests, Perplexity Labs is a tool to explore now—and watch closely as it evolves.

Sources: This article draws on Perplexity’s official project gallery, user-shared examples, and expert reviews, combined with inspired use cases demonstrating Labs’ potential today.